Hi, we’re Living Online, a digital marketing agency in Perth.
In 2015, we had the privilege of working with the leading pet care facility in Western Australia to develop a brand new website and help them stand out online in an ever-increasing competitive space.
The new West Coast Pet Care Centre WordPress website had a number of objectives that needed to be met and we worked hard on crafting the perfect solution of performance and design. This included the need for an eCommerce functionality for their online store which was achieved with the installation and customisation of WooCommerce to allow for an efficient online sales process.
The main aspect of their business however is people enquiring about their exceptional pet boarding and dog training options. It was imperative that website visitors could do this easily. We used Gravity Forms to create customised forms with conditional logic to get all the required information to send through to the West Coast Pet Care Centre reception team. In 2017, these website forms evolved further and we added the ability of paid online bookings for website visitors to be able to secure their pet’s holiday instantly.
A blog to educate, inspire and entertain pet owners looking for information was also created on the West Coast Pet Care Centre website with articles ranging from how to teach your dog and cat tricks through to the best local pet friendly cafe’s and dog beaches across Perth. Since the website went live in March 2015, West Coast has had their blog articles viewed over 30,000 times and counting!
Along with the ever-evolving website, Living Online have been working side by side with West Coast on raising brand awareness and generating leads in the online space over the past few years. These efforts have included a multi-channel digital marketing process, combining SEO, Google AdWords, Bing Ads, Facebook Advertising, Email Marketing and organic social media strategies to drive relevant traffic through to the website with the intention of converting them into regular customers of West Coast Pet Care Centre.
3 years since the conception of the website, and we are incredibly proud that we have been able to work alongside such a fantastic company that truly believes in providing the best possible experience for both pets and owners alike. Working with this extraordinary company for so long has been such a great journey and we’re sure the best is yet to come for Living Online’s partnership with West Coast Pet Care Centre.
If you’d like any assistance with your own website development or digital marketing, feel free to reach out to us at www.livingonline.com.au.